SEO Content Writing Service Nashville
When you're looking for high-quality content, we tailor our content writing service to meet your every need.
What is Content Writing?
You know that product you have your eye on? You know you want to buy it, but there are so many brands and businesses that offer it that you don’t know where to begin. It’s the same for that service you’ve been looking into— you know you want to see a chiropractor, or a physiotherapist, or a podiatrist, but with so many available, it’s hard to tell who’s most likely to meet your needs.
Or is it?
When you’re reading through websites by different service providers, you’re likely to feel a pull toward one company over another. That’s content writing in action! Content writing is all about building relationships between the business and the audience, acting like a helpful friend who shares useful information, advice, and recommendations without pressuring you to buy something.
On the other hand, copywriting is all about persuasion and driving action. Copywriting works by grabbing your interest, whether it’s making you laugh, teaching you something new, or convincing you that you truly do need that product or service. It’s not forceful in any way, but it’s such high-quality writing that it draws you in— and has you reaching for your wallet without you even realizing! Whether you want informative blog posts or help crafting a catchy landing page for your business, a writing service is one of the most crucial parts of your content marketing strategy.
Why Your Business Needs SEO Content Writing
High-quality content produced by content writers may just be what helps people select the right product or business for them. However, people also need to find that quality content! That’s where SEO content writing services come into play.
SEO, or search engine optimization, is content writing that utilizes keyword research to ensure your keywords are picked up by search engines. A website content writer will take the keyword research and incorporate those keywords into their writing for your business, tailoring each page, post, or description to include the words search engines use to find you. This helps your pages to rank higher on Google, where more eyes will see your website. After all, not many people are scrolling through pages of results, especially when what they’re looking for is right at the top! With more eyes comes more leads, as the more traffic you have to your site, the better your chances of turning that traffic into customers.
Using keywords is step one, but professional content writers don’t stop there! A high-quality content writing service focuses on producing well-written content that doesn’t just hit targets and leaves them looking a mess. Instead, they spend time searching their minds for the words or phrases that capture the essence of your business, ensuring it’s written in your unique style and tone. Altogether, all the bases are covered: Keywords, so that search engines can locate you, and high-quality content, so visitors to the page are compelled to act in the way you want them to.
The Types of Content Creation We Offer
Website Content
Website content aims to transform your website into a digital destination! Expertly-crafted website content includes everything from home pages and About Us pages to informative pages you may not have realized you needed, ensuring every word reflects your brand's voice and resonates with your target audience.
Blog Posts
Expert writers produce blog content that informs readers while also entertaining and inspiring them. No matter what industry your business is in, blog posts include compelling content that drive traffic to your website and position you as an authority on the topic, giving potential customers even more reason to believe in you.
Service Pages
Persuasive service pages showcase your knowledge and experience and set you apart from your competitors. From engaging written content to detailed technical writing, a content writing agency tailors every approach to ensure every page communicates your unique offerings effectively.
Landing Pages
Web content writing often includes landing pages, which are designed to be highly focused and encourage visitors to take specific actions such as making a purchase or signing up for a mailing list. Content writers highlight the benefits of your product or service to guide people through the conversion process, transforming casual visitors into loyal customers.
Category/ Collection Pages
Web content such as category or collection pages optimize your online presence with enticing headlines and detailed product and service information. This is geared toward enhancing the user experience while also boosting search engine visibility, ultimately aiming to drive sales as much as possible.
Product Descriptions
Product descriptions can make or break somebody's decision when it comes to purchasing a new household item, and a professionally written website is more likely to capture attention than a sparse one. Content writing services like product descriptions highlight key selling points and answer customer questions, driving conversions with high-quality written content.
The Benefits of utilising a Content Writing Service
Content writing is a vital element of any digital marketing strategy, offering businesses a way to establish or improve their online presence and engage with their target audience. Some key advantages of content writing include:
- Enhanced visibility and increased traffic: High-quality web content, blog posts, and articles are essential for driving organic traffic to your website and improving your search engine rankings.
- Improved brand reputation: Professional content creation helps position your brand as an authority in your industry, building trust and credibility among your audience.
- Greater engagement and audience retention: Compelling written content keeps visitors on your site longer, encouraging interaction and repeat visits.
- SEO optimization: SEO writing techniques ensure that your content ranks well in search results, driving more qualified leads to your website.
- Multilingual content: With access to expert writers and easy-to-use platforms, businesses can create content in multiple languages to reach a global audience.
- Diverse content offerings: From press releases to ecommerce content and product descriptions, content writing services cover a wide range of custom content to meet the needs of businesses across various industries.
- Access to expert writers: Content marketplaces connect businesses with experienced writers who can deliver high-quality, well-researched content tailored to their specific requirements.
- Cost-effective solution: Outsourcing content creation to a reliable service provider is often more affordable and efficient than hiring in-house writers.
- Consistent brand messaging: A cohesive content strategy ensures that your brand’s voice and messaging remain consistent across all platforms and channels.
BestFlag
New users are up 492% year over year, a significant conversion rate increase = a better bottom line!
Worship Artistry
Organic traffic up 40% overall, 21% overall conversion rate increase.
RELIALAB
From the bottom of page 2 to a 71% of all keyword phrases seeing a positive increase on Google.
KCS BUILDING GROUP
A majorly successful, high-powered SEO campaign for a new arm of a local construction company.
HANDLE THE HEAT
An increase from 7,800 keywords on page one to 10,500 keywords ranking on page 1 – a 35% increase.
Our SEO Content Writing Process
1. Initial Consultation
We believe in close collaboration throughout the SEO content creation process. Our dedicated content marketing specialists work with you to get to know your brand and its identity as well as your target audience and content goals. We encourage your input and feedback at every stage to ensure that the content reflects your vision and resonates with your audience.
2. SEO Keyword Research and Analysis
Our content writing process begins with in-depth SEO keyword research and market analysis. We delve into your industry, identify key trends, and find valuable keywords to target in your content. Even within one language like English, the words people in different countries and even different regions can vary greatly, which is why keyword research to drive organic— and often local— traffic to your website is so critical.
3. Content Strategy Development
With the insights gathered from our research, we create your content strategy and tailor it to align with your business objectives and goals. Our content experts collaborate with digital marketing specialists to create a detailed content brief, identify primary keywords, and outline the structure and direction of the content. This strategic approach ensures that every piece of content your content writer produces serves a purpose and contributes to your overall SEO strategy.
4. In-Depth Research Process
Once the content strategy is in place, we dive into in-depth research to gather relevant information and insights. We consult with others, analyze industry trends, and check credible sources to ensure your content will be accurate and relevant. This research-driven approach enables us to offer your target audience informative, engaging, and valuable content.
5. Content Creation
Armed with a clear understanding of your brand voice and audience preferences, our skilled content writers craft compelling SEO content that captivates and informs. Whether it's website copy, blog posts, or product descriptions, we tailor the tone and style of the content to suit your brand identity and resonate with your audience.
6. Content Optimization
Before finalizing the content, we conduct a thorough optimization process to ensure that it meets SEO best practices. We fine-tune the content for readability, coherence, and keyword relevance, optimizing meta tags, headings, and other on-page elements for maximum impact. Our meticulous editing ensures that the final piece is polished, authentic, and ready to make an impact in search results.
Your Content Writing Service Questions Answered
Why Digital Edge International
Fast Turnaround
We offer a fast turnaround of our content writing services, but we don't compromise on quality!
Experienced SEO Content Writers
Our content writers are experienced and knowledgeable, and use their expertise to craft compelling content that resonates and drives results.
Unique & Relevant Content
We pride ourselves on creating content that isn't just original and distinctive, but also highly relevant to your audience and industry.
Written Content: Your Custom Content Marketing Strategy
You want the best content to advertise your services and get the recognition your business needs and deserves. Professional content writing at the hands (and keyboards) of Digital Edge International is here to provide just that! Our content writers drive results for your business with custom content tailored just for you. After all, high-quality content writing is what separates the ‘meh’ from the ‘wow’— partner with us and experience the difference that professionally written content can make!
Grow Your Online Presence with Digital Edge International
To experience the benefits of successful local SEO, you need to have strategy on your side. With the help of Digital Edge International, your business could receive impactful advice and planning from a team of digital marketing experts. Start your journey today with a comprehensive analysis of your business. Book a call with us to learn more about our proprietary SEO analysis software and discover how local search engine optimization could transform your success.